Wednesday, November 30, 2011

"Podcast #4 Typography"

Define typography? The art of selecting ideas through the selection of appropriate typefaces; variety of illustration techniques.

Where did the word "typography" originate from? 
Typo Greek word for form, and graphy which is writing.

What does typography involve? 
The selection of appropriate forms of fonts.

What is a typeface? 
Distinctive designs of visual symbols that are use to compose a printed image/design.

What is another term for typeface? 
Fonts

What is a character? 
Characters that make up the fonts.

What is type style? 
Modifications in a typeface.

What does type style "create" within a design? 
It creates variety.

What is the waist line and what does it indicate? 
The top of a character.

What is a base line and what does it indicate? 
The bottom of a character.

What is an ascender?
Above the waistline.

What is a descender? 
Below the waste line.

Describe a serif? 
The bottom of a stoke.

How can the size of the typeface be identified? 
A way to measure type.

What is a point? 
Building blocks of a character.

How many points are in an inch? 
72 inches.

What is a pica and how many are in an inch? 
It is a unit of measure that is typical for measuring newspapers. There are six pica in an inch.

How many points are in a pica? 
There are twelve points.

What is body type and where can it be found? 
Body type is the mass of types that make up something. The middle of a piece of work.

What is the key to selecting appropriate typefaces to be used as body type? 
Readability is key.

What is display type and how is it used? 
They are headlines; they cause attention and emphasis to catch one's eye.

What is reverse type and when would it be used? 
It is eye catching type and it could be used to call your attention the quickest like adds, signs on the road, etc.

What is a typeface classification? 
It is a way to organize fonts.

When was Blackletter invented and how was it used? 
It was invented in 1400s wedding papers, newspapers, etc.

Describer the characteristics of a Blackletter typeface? 
Ornamental and thick and thin strokes.

When was Old Style invneted and what was is based on? 
It was invented in the 1500s-1600s; it was based on something new.

Describe the characteristics of an Old Style typeface? 
Wedge-shaped and angled serifs.

When were formal scripts developed? 
In the 17th and 18th centuries.

When were casual scripts developed?  
In the 20th century.

Describe the characteristics of a Script typeface? 
Curly, strokes vary.

When was Modern typefaces developed and why? 
In the late 18th and 19th centuries.

Describe the characteristics of a Modern typeface? 
Thick and thin elements (strokes) and serifs (thin lines).

How early can Sans Serif typefaces be found? What happened? 
It can be found as early as the 5th century. It was gone for a long time then came back in the 1920s.

When did they become popular? 
People wanted to break free from the normal culture around them.

What does "sans serif" mean? 
Without serif.

Describe the characteristics of a Sans Serif typeface? 
Stokes are very uniform and same thickness.

When was Slab Serif developed and why?
The late 1900s.
 

Describe the characteristics of a Slab Serif typeface?  Uniform weight and thick, chunky headlines.

Describe Decorative typefaces?
They have the most distinct typefaces.

Why were they developed? 
To go with certain ideas and purposes (birthdays, Halloween, etc.)

What are they best used for?
Body text.

Sunday, November 20, 2011

What is a portfolio?  It holds and secures paper or work of some sort.
What is the importance of a portfolio?  You can add or remove work that you don't want to utilize in a job.

"Review Week 14"

Graphic Design Colleges

The Art of Institute of Pittsburgh-  located in Pittsburgh, Pennsylvania; offers Bachelor of Science degree and an associate's degree in graphic design; you would need to graduate highschool with a GPA of a 2.0 or more.
California College of the Arts-  two locations in Oakland and San Francisco, California; offers high technological equipment and great teachers to bring out students' full potential; you would need a Senior Thesis and an internship to major.
Minneapolis College of Art and Design-  located in Minnesota; offers a four year bachelor of fine arts degree; you would need foundation studies, the required courses, studio electives, and liberal arts electives.
Ringling College of Art and Design-  located in Sarasota, Florida; offers the bachelor of fine arts degree in a four year in studio art, art history, and liberal art courses; you would need to graduate highschool.
West Virginian University-  located in West Virginia; offers a bachelor degree in graphic design; for admission, you would need to graduate highschool and have experience in graphics.  

Friday, November 18, 2011

8 Principles of Design

 
Scale/Proporttion is the overall size in a design. Here in the photo are four former president of the US that are scaled to be over 70 feet tall.

Balance is the principle that helps the viewer interpret the design. This design is symmetrical meaning that everything is equal' it conveys calm, peace, and tranquility.

 
Contrast creates smoothness or roughness within a design. This element adds texture. Here in the design mostly contains smooth lines.

 
Direction leads the viewer's eye throughout a design. It is not only created my line but the color being utilized also adds the element of direction. 

 
Emphasis is the principle that guides the viewer all over the design. You can emphasize one point of many. In this painting you can tell the the artist wanted to emphasis the trees and path to wherever it may lead.


Unity is the combing of all principles (or most of them) into one. Here you have the colorful, bold words than move in a direction; there are also smooth and rough lines. Together all the elements for one whole working unit.

 
Rhythm is basically a pattern and repeating of objects in a design. This element can make it appear boring or add depth. 

Economy is when you can remove an element from design and still make it work and flow in a design. In the picture, you have many hands and forearms that are seen, but his/her body cannot be seen. You can remove the balance of the design and stll make it work.