Tuesday, April 24, 2012

Stationary Package

  • the printed pieces that a company utilizes for communication purposes
  • When establishing a business, it is very important that all communications are well coordinated and that the message of the organization is conveyed
  • Includes business cards, letterhead, and envelop
  • Business card: an essential part of a stationary design; they will form an immediate opinion about your company; it tells how people can find you, your mission, culture, goals, something about your company; everything forms colors, fonts, the texture, shade, and glass of the paper shows something about you
  • It typically includes: logo, company name, employee name, numbers (phone, fax, cell, etc.), email address, company address
  • Design tips for business card: must be 2"x 3.5", horizontal or vertical orientation, check for accuracy, check for unity...continuity among other pieces, margin is .25" to .125"
  • Letterhead: a printed piece of paper used to send letters, memos, etc.; typically includes logo, company name, address, phone number, fax number and web address
  • Must be 8.5" X 11", vertical orientation, must leave room to write the letter, memo, etc., check for accuracy and unity
  • Envelop: the packaging that contains the letter/form when being mailed; standard #10; include the logo and the address; must be 9.5" X 4.125, horizontal or vertical orientation, must leave room for recipients address and stamp, check for accuracy and unity 

No comments:

Post a Comment